When Sydney Dailey faces a community relations challenge, she breaks it down to its basic elements: the issue, its challenges and opportunities, and what it will take to communicate most effectively with key stakeholders.
“Every engagement is different, but the dynamics of communication remain the same,” she says. “You can’t talk to people and help solve problems if you don’t listen carefully and understand their concerns.”
With more than 25 years of experience, Sydney specializes in community outreach, government relations and communications counseling to both private and public sector clients.
Sydney has helped clients secure community and political support for a wide variety of issues and projects, including real estate developments ranging from large scale, master-planned communities, to mixed-use commercial and residential developments, to school and major museum expansions.
Sydney also has assisted clients in securing approvals for cogeneration facilities, refinery and tank farm expansions, and new petroleum products pipelines in jurisdictions throughout California.
“I’m very proud of the breadth and depth of the practice that we’ve built at Greer/Dailey,” Sydney says. “It’s very diverse and always exciting. But I’m most proud of the track record of success we’ve achieved for our clients.”
Before co-founding Greer/Dailey 1993, Sydney was a group vice president directing the environmental communications practice of Braun/Ketchum Public Relations for 10 years. She started her career as a special sections writer at the Los Angeles Herald Examiner.
She received a bachelor’s degree in English Literature from the University of California, Los Angeles.
Sydney has served on the Executive Board of the Hollywood Chamber of Commerce, on the Board of Directors of the Southern California Development Forum and as a member of the Land Use committee of the Valley Industry and Commerce Association. Over the years she has been actively involved on the Board of Directors of the Juniors of Social Service and has provided pro bono assistance to the Sisters of Social Service related to their land use needs.